Pimkie, a ready-to-wear brand, chose Simbel to deliver training to its store teams and headquarters, alongside Elevo: learning paths adapted to each population, simple access even without individual email addresses, and unified network management.

Pimkie is a ready-to-wear brand with a network of stores and a headquarters. Its teams are divided into very different populations: store teams on one side, and headquarters functions on the other.
For appraisals and annual campaigns, Pimkie relies on Elevo. But implementing training across the entire network posed a concrete challenge: a large portion of store employees do not have individual email addresses, and the needs of headquarters and the field are completely different.
Pimkie's need wasn't just to equip training. It was to make it accessible to all its populations:
Pimkie deployed Simbel as its training management platform for its entire network, alongside Elevo. Four capabilities made the difference:
« Our challenge was to engage store teams, not just headquarters. With Simbel, an employee in a store can complete their training even without a dedicated email address. »
With Simbel, Pimkie's training scales up:
« Between performance review campaigns and the training plan, we no longer re-enter anything. The tool is seamless and saves us valuable time on management. »
Deployment continues: LMS ramp-up for in-store training paths, digitalization of attendance tracking, and new uses throughout campaigns.
Pimkie and Simbel show that a store network can deliver training to its field teams, leaving no one behind.
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