Almost none of us have the time to read everything we’d like to read. Yet we lose countless hours to activities that bring us little joy such as commuting, chores and staring at our phones. What if we could turn these little blocks of unallocated time into precious and rewarding moments for learning and reflection? Founded in 2012 by four friends, Blinkist now connects 22-million readers worldwide to the biggest ideas from bestselling nonfiction via 15-minute audio and text. So what makes us tick?